That Golden Hour…

By | 2017-08-27T10:39:35+00:00 October 26th, 2016|DKW Styling|2 Comments

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My Tuesday has officially become my Monday….

Although I only work 3 days behind the chair at my salon in Laguna beach, you better believe I work more than full time. The idea of working full time behind the chair is  exhausting. I know because I’ve been there. It’s physically  and mentally exhausting to be on your feet for 8-10 straight hours which is common for  high producing stylists.

GET AHEAD OF THE CHAIR

After the physical  burn out of doing that for so many years I have come to love a whole other side of being behind the chair and I call it being ahead of the chair which is my marketing.  With more marketing comes more leads with more leads comes more follow-up. with more follow-up new systems must evolve.

DO YOU HAVE A SYSTEM?

The artist side of me loves to live in the freedom of chaos.  Or maybe it’s the lack of commitment in fear of growth.  In my experience if you don’t have a system you can’t grow which causes you  uncertainty in your future.

WHERE ARE YOUR WEAK SPOTS?

Every week I sit back and analyze my system. What does this mean? I go through my website as a consumer and try to  create a more smooth process.  I try to figure out what is working and what is not.  Every week with my team I go over ideas and concepts I found in the system and try to  tweak it to make it better.  Often times I’m hustling by posting and consumed by the amount of social media and marketing that  I forget to actually check to make sure the end result or call to action is clear for the consumer.

DO YOUR HOMEWORK.

Each week I’m consumed by following others who have figured out a path… what did they do to create success? Take inspiration from others and apply it to what you’re doing, but put your own spin on it.  If you continue to hustle with no marketing and no follow up you will not progress and burn out.  A goal  for myself this year is to get more organized and allow myself to be both the artist and marketer.

MY CHALLENGE OF THE WEEK.

If you’re that stylist that is working way too many hours behind the chair figure out how to get ahead of the chair, how can you create space for yourself in order to get ahead?

Join me and many other stylist as we work smarter not harder.

My last  class of the year December 5th is almost sold out for more information click HERE to get registered!!

Or stay tuned to the blog each week on Tuesday and Friday for hair and fashion tips!!

 

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Dress/ Marissa Webb  sandals/ Jimmy Choo  Bag/ J.W. Anderson

Photos by: Taylor Cole

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2 Comments

  1. Justine Horne October 28, 2016 at 12:47 am - Reply

    You are such a big inspiration to me! I love your mind and I love your work!! I work at a salon and whenever I’m feeling burnt out I read your blog and look at your Instagram! Keep doing what you’re doing, you’re amazing.

  2. Minau October 31, 2016 at 10:02 am - Reply

    Such a lovely dress!

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